Paul Soltoff, Chairman and CEO
Paul Soltoff, Chairman and CEO of SendTec, is a pioneer in the convergence and integration of traditional and new media. Paul is widely recognized for his in-depth expertise in all aspects of traditional direct marketing and Interactive advertising.
Prior to founding SendTec, he was co-founder and executive vice president of the program-length TV direct response division of Saatchi & Saatchi Worldwide. He was also a founding partner of one of the first Internet agencies, Impower, which was a division of American List Counsel. Throughout his career, Paul has been a senior strategic advisor to Fortune 500 companies such as Real Networks, GE, TiVo, Intuit and dozens of other global brands. Paul is sought out as a recognized speaker and publisher regularly across the DR industry. He has been a contributing columnist for DM News, Jupitermedia Corp.’s ClickZ online magazine, Electronic Retailer, Multi-Channel News and other trade and business publications. Paul has co-authored six books on the subject of selling, direct mail, telemarketing and e-mail.
Paul holds a bachelor’s degree in business marketing from Temple University, and has more than 25 years of experience in consumer direct marketing.
______________________________
Anthony Abate
Anthony Abate, has been a director of SendTec, Inc. since September of 2006.
Mr. Abate is a Partner of Delta Factor Marketing Group since 2004, has broad marketing, sales and general management experience in marketing, brand development, new product development, new business development, new benefit acquisition, list segmentation and analysis, team building, and organizational and management development.
Mr. Abate holds an MBA from the J.L. Kellogg Graduate School of Management, Northwestern University, and a BS in Economics from Northern Illinois University.
______________________________
Vincent Addonisio
Vincent Addonisio, has been a director of SendTec, Inc. since May 2006.
Founder, President and Chief Executive Officer of Regency Strategic Advisors, Inc. (“RSA”), Safety Harbor, FL, a boutique investment banking firm, is an international business strategist with 25 years of experience in finance, operations, mergers and acquisitions, and strategic planning with high-growth companies. Mr. Addonisio began his career with an international accounting and consulting firm, and also has held management responsibilities at W. R. Grace, a Fortune 100 company, ABR information Services (acquired by Ceridian) and IMRglobal Corp (acquired by CGI). He also sits on the Board of several public and private companies, and has been instrumental in completing numerous private and public offerings, including several IPOs and numerous acquisitions and divestitures.
Mr. Addonisio holds an MBA degree from the Georgia Institute of Technology and a Bachelor of Science degree from the State University of New York, (“SUNY”) at Binghamton.
______________________________
Paul Dzera
Paul Dzera has been a director of SendTec, Inc. since March of 2008.
Mr. Dzera is a principal of Marotta Gund Budd & Dzera, LLC (“MGBD”) a business consulting firm. He has over 30 years of business advisory experience in a wide range of industries. Prior to co-founding MGBD in 2001, he was a principal at Zolfo Cooper, LLC, and a senior audit manager at KPMG. He is also a certified public accountant.
Mr. Dzera holds a bachelor’s degree in accounting from Lehigh University.
______________________________
Stephen Marotta
Stephen Marotta, has been a director of SendTec, Inc. since March of 2008.
Mr. Marotta is a principal and co-founder of Marotta Gund Budd & Dzera, LLC. Prior to that, he was a principal at Zolfo Cooper, LLC. He has over 23 years of professional and business advisory experience. Mr. Marotta has also served as CEO and CFO on a number of companies. He is also a certified public accountant.
Mr. Marotta holds a bachelor’s degree in business administration from Seton Hall.